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The Yoast SEO Plugin: How it Enhances Website Rankings

In SEO by Kaomi Team

For organisations looking to optimise their websites and improve rankings across key search engines, then a plugin like Yoast SEO is a valuable tool. It is considered one of the most popular WordPress plugins for all websites, making them much more search-engine friendly through a number of advanced features. What …

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The Long Term Advantages of SEO

In SEO by Megan van Eeden

We live in a fast-paced world, with things happening around us all the time. Everything is go, go, go, from the minute we wake up, to the second we close our eyes at night (sometimes the early hours of the morning). There is this constant need for instant gratification in …

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The New POPI Act Online: What You Need to Know

In SEO by Kaomi Team

Set to be introduced in 2020, South Africa’s Protection of Personal Information (POPI) Act will have far-reaching implications for organisations across industries. With digitisation on the rise, websites will be firmly in the spotlight in terms of POPI Act compliance. Here’s a look at how to remain within the law. …

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How To Start A Career in SEO

In SEO by Megan van Eeden

What you need to know With anything in life, in order to get going, you need to start somewhere. If it’s something that you are unfamiliar with, like Search Engine Optimisation (SEO), you will need to start with a bit of homework. Firstly, look at what SEO is, what it …

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How to register for Google My Business

In SEO by Dewan Chapman

Google My Business For Local SEO To build a successful company doesn’t necessarily mean you have a great building, friendly staff and amazing coffee. You can have all of this and still be unsuccessful. What you need is customers and you need to ensure your customers can find you. Now …

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Optimising Your Crawl Budget

In SEO by Dewan Chapman

Technical SEO For Your Crawl Budget When optimising big websites (over 100,000 URLs) technical SEO starts to become the most important component of your search strategy. Ignoring the ‘under-the- hood’ workings of a website and how these workings affect search engines’ ability to discover, index and rank pages, will result …

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Local Is Lekker – Attract South African Customers

In SEO by Andrew Bloch

4 Steps to Get More Business in South Africa Get a Google My Business Listing. Register on the Top 5 Free South African Directories. Get Trusted Reviews. Ensure Your Website Works on a Phone. Working in Durban, South Africa, one quickly learns that the hustle is real. Durban is a …

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5 Questions To Ask Before A New Website Launch

In SEO by Andrew Bloch

Who is going to update the content? Outdated content is arguably the number one reason a business opts for their website to be redesigned. However, just because the web developer/designer is rebuilding the web environment, it’s generally not their responsibility or focus to rework, expand and evolve the brand’s digital …